What do you think makes a “good” elevator pitch?

Concise?

Clear?

Engaging?

This is a question I ask participants at the start of each one of my “Master Your Pitch” masterclasses, and their responses are often something along the lines of the elements above.

It also follows that those are the things my clients find most challenging when delivering their pitch - they know what they want to say, but putting that into effect in their pitching can get tricky.

I’ve put together a blog post with the 3 most common mistakes I see with pitches and some simple fixes for them